Go to mccnh.edu/programs for even more details about this and other MCC programs and certificates.
The MCC Business Communications degree program introduces students to basic business communication concepts, theories and techniques. Students will also engage in organizational behavior exercises and team building activities, as well as have the opportunity to apply business communication knowledge using hands-on, real-world projects. This may include Service-Learning projects, integrated marketing communication plans, marketing research projects and advertising campaigns, as well as case studies and business communication simulations.
The Business Communications degree will prepare students for transfer to a 4-year college or for an entry-level communications position. Students will obtain a well-rounded education in business theory and application.
Graduates of this program will be able to:
- Demonstrate knowledge of various advertising mediums such as print, radio, television, e-commerce, etc.
- Develop integrated marketing communication skills in the areas of product, place, price and promotion
- Demonstrate excellent written communication skills to be applied to business settings
- Demonstrate team work principles and techniques
- Demonstrate excellent oral and presentation communication skills
- Articulate global business communications perspectives
MCC's Associate Degrees in Accounting, Business Communications, Business Studies, Management, and Marketing are accredited by the Accreditation Council for Business Schools and Programs (ACBSP). ACBSP is recognized by the Council for Higher Education Accreditation (CHEA). Our national accreditation allows our graduates to transfer to 4-year colleges and universities in all regions of the country.